YouTube's Test vs Thumbnail Test

With Thumbnail Test, you can test Thumbnail only, Titles only or both Thumbnail & title.
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Thumbnail Test vs YouTube Test: Compare design, performance, and ease of use

Feature Title
Thumbnail Test
YouTube Test
What this means for you

Number of Thumbnails Tested

Set more than 3 thumbnails in a test (unlimited really)

Limited to 3 thumbnails per video

Experiment with a wider range of thumbnail designs, increasing the chances of finding the most engaging one.

Metrics Available

See more metrics, besides "watch time" for assessing a test

Primarily focuses on watch time share

Gain deeper insights into your audience's behavior, allowing for more informed decisions to boost engagement.

Result Sorting Options

Sort the results based on the metric you want

No sorting options available

Quickly identify top-performing thumbnails based on the metrics that matter most to your strategy.

Test Frequency Control

Set daily or hourly tests

Test duration is determined by YouTube's algorithm

Flexibility to run tests that align with your content schedule and audience activity patterns.

Data Selection for Testing

Select which data to base the test on

No option to select data points

Tailor your tests to focus on particular audience segments or behaviors for more targeted insights.

Title Testing Capability

Test titles

No title testing feature

Optimize not just your thumbnails but also your video titles to maximize click-through rates.

Combined Title and Thumbnail Testing

Not supported

Understand how different title and thumbnail pairings perform together to enhance overall video appeal.

Test Duration Control

Control the length of the test

Duration is automatically determined

Control over test duration allows for quicker iterations and faster decision-making.

AI Suggestions for Titles

AI suggestions for Titles (more AI features coming soon!)

No AI assistance

Leverage AI to craft compelling titles, saving time and enhancing creativity.

Testing Methods

Do classic OR consecutive A/B tests

Only classic A/B testing

Flexibility to choose the testing method that best suits your content strategy.

Reviving Old Videos

Turn old, underperforming videos into winners: revive old videos

Not available

Breathe new life into underperforming videos by finding more effective thumbnails.

Additional Features

Includes team collaboration tools, detailed analytics, and more

Limited to basic testing functionality

Comprehensive tools support a more strategic and collaborative approach to content optimization.

Why choose Thumbnail Test over YouTube Test?

Thumbnail test about more than just split testing titles. It is your YouTube A/B Testing Hub

Test More Than Just 3 Thumbnails

YouTube only lets you test up to 3 thumbnails. With Thumbnail Test, you can try as many versions as you like, there is no limits. That means more chances to find the winning design that gets real clicks.

See Over 20+ Performance Metrics

Thumbnail Test gives you deep insights like CTR, impressions, watch time, and more. YouTube focuses on just one or two signals. More data means better, more confident choices for your content.

Test Titles and Thumbnails Together

You are not just stuck testing images, you can A/B test your video titles too. Even better, try combinations of titles and thumbnails. This lets you discover what truly drives engagement.

Sort and Compare Results Easily

See your test results in one place and sort them by any metric you choose. YouTube does not give this level of flexibility. It’s a huge time saver when you are scanning for the best performer.

Update Old Videos with New Thumbnails

Want to breathe life into old content? Thumbnail Test lets you retest and optimize old videos. This gives older uploads a second chance to shine and bring in more views.

FAQs: YouTube Title A/B Tester

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Can you A/B Test YouTube Titles?

Yes, you can A/B Test titles for YouTube videos with a third-party tool like ours. YouTube doesn't have a feature for this.

Thumbnail Test is the simplest and most efficient tool.

How do you split test a YouTube title?

There's 4 steps to split test (A/B test) a YouTube title:

  1. Select a video to split test
  2. Type a couple of title versions to test
  3. Choose the test's frequency: Daily or Hourly
  4. Finish & Wait for the metrics in "Analytics"

How many titles can I test?

You can A/B test unlimited titles per video with Thumbnail Test.

More FAQs

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