Anthropologists are busy focusing on their research and projects — and we totally get it. Furthermore, the Thumbnail Test team has a feature dedicated to people making science-related videos: a software that helps you find out what resonates better with your audience just by A/B Testing with your real viewers.
Let’s take a better look:
Upload at least 2 thumbnails to begin the A/B test. The limit is 10 per video.
Set how often the test should take place and begin it → Hourly, Daily, Weekly, you name it.
When the test is finished, our analytics system will tell you which thumbnail brought the most clicks — you then know how to design your future videos' thumbnails.
We store all the thumbnails you upload.
Every day at midnight (or every hour throughout the day), we change the thumbnail on your chosen video to the next thumbnail in the list.
At the end of the test, we look back at the click-through rate, views, and other stats each thumbnail got, and give you that data to decide which thumbnail performed the best.
Normally, an A/B test is when you show 100 people something, 50 see A and 50 see B, then you judge if A or B is better based on their reactions.
Therefore, a thumbnail A/B test means we show thumbnail A for one day/hour, then thumbnail B for one day/hour, and repeat that for a couple weeks.
At the end, we see which thumbnail more people clicked on.
1. Pick a video
2. Upload your thumbnails/titles
3. Hit "start"
Then, just wait until the test is over. That's it!